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Top Tips on SEO Copywriting to Generate Traffic to Your Website

man in yellow copywriting against a green background

SEO copywriting to generate traffic to your website is great for your online ranking. By writing articles and giving them away to others, you can pre-sell customers and drive them directly to your site. The idea is that other sites have what you want: a proven pool of customers who are looking for products and information that you have. In other words, they’re pre-sold on your products. And when you give them an article that’s well-written and informative, they’re more likely to trust you and visit your site. So, if you’re looking for a great way to get traffic to your website, start writing articles today.

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What Does Writing Copy Mean?

When you’re writing content for your website and trying to improve your visibility, you constantly hear people talking about writing ‘copy’ for a page or blog post, or someone saying that they write copy

But what does it mean to write copy?

What does it mean to be a copy writer?

We know writing copy is something that copywriters do (it’s obvious in the name), but when we’re constantly bombarded with the idea that a website should have original content that hasn’t been published before, why call it copy?

Copy has the connotations of duplication and repeating something that has already been done. To answer this question, we need to first look at the origin of the word.

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5 Essential SEO Copywriting Tips for Wellness Blogs

woman reading a book in a white bath with flowers on the water to promote SEO copywriting tips for wellness blogs

Is there anything more frustrating than having the stress of writing a well-researched piece of content for your wellness blog for it not to be seen by your potential audience?

It’s not surprising.

4.4 million blog posts are published every day, with 104 million bloggers publishing worldwide.

The question is, how do you get your health and wellness blog in front of the right audience for the right keywords?

This blog post on 5 essential SEO copywriting tips for wellness blogs will help you do just that. These four tips give you the ability to write with more confidence, save time, and get your content seen by your ideal clients.

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Do I Need a Website for My Retail Business?

2020 has been the year we all stayed indoors. It has also been the year we all, more than ever, went online. Throughout the COVID lockdown and beyond, our social lives, work meetings and business were conducted virtually. And even since restrictions eased (for now), many aspects of our lives have stayed digital.

And for tens of thousands of retail businesses in the UK, this has meant building a web presence for the very first time. Industry research estimates that in the UK lockdown in March-July 2020, 85,000 businesses launched online stores or joined online marketplaces.

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